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Our Vision and Mission

Our Vision.

Ithuba aims to re-invigorate the National Lottery through optimizing the consumer experience, restoration faith and trust in the National Lottery, and showcasing its positives social contribution to our society. While proudly rooted in South African, Ithuba’s vision is to set the benchmark for Lottery operations in SA and beyond.

Our Mission.

Our company mission is to contribute, positively and actively, to socio-economic development, through ethical and efficient operation of the National Lottery, in a manner that will engender a spirit of pride among its shareholders, key strategic partners and staff.

Values.

I - INTERGRITY

T - TENACITY

H - HUMILITY

U - UBUNTU

B - BEST PRACTICE

A - ACHIEVEMENT